Sensing the time was right to accelerate MagicCup Cafe’s growth through digital marketing, co-founder My Lynn Nguyen reached out to the Joieful team. Up to this point, Magic Cup had tried launching a few campaigns but had been struggling to keep track of their marketing ROI.
Magic Cup Cafe
Magic Cup Cafe is a multi-location beverage brand specializing in coffee, bubble tea, and fresh fruit smoothies. After spending five years in business with storefronts situated in both Houston andDallas, the company had established a healthy brand recognition throughout each city, as well as a loyal customer base consisting of families, students, and working professionals.